DEVELOPING LEADING-EDGE PRODUCTS &CREATING THE CUSTOMER EXPERIENCE, BOOSTING SALES & LEVERAGING NEW GROWTH OPPORTUNITIES.
About Us
Established in 2002, Consumer Finance Innovators (CFI) – a division of IFG - is a leading Financial Solutions Innovator, delivering Managed loyalty, advanced Payment solutions and high-value consumer Lending products by combining innovation, product strategies, exceptional customer service, and dynamic sales management.
CFI provides integrated customer experience and consumer lending product & services that drive customer loyalty, retention and front-line sales for the banking and retail market.
Mission
Consumer Finance Innovators is dedicated to maximizing its clients – being merchants, banks or service providers – profitability through innovative financial solutions and targeted bundles that offer a genuine competitive edge;
Through a strategic partnerships with its clients, CFI capitalizes on numerous market opportunities and valuable customer data ensuring highest sales performance and increasing customer loyalty and satisfaction.
Philosophy
Focusing on increasing all stakeholders’ satisfaction, attracting new customers, and maximizing revenues, CFI philosophy consists of delivering enhanced high value consumer products through the perfect union of intelligent marketing initiatives, latest emerging technologies and managed processes.
CFI analysts have developed a framework for achieving customer loyal:
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Identify the best consumer segments
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Create the top target groups and develop detailed lifestyle and
behavior profiles
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Deploy enterprise-wide strategies that take into account these profiles
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Measure effectiveness and adjust strategy to maximize ROI
